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FootJoy HyperFlex and HyperFlex BOA – Your Friends Will Know These Are FootJoys

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With the introduction of HyperFlex, FootJoy’s presence is no longer subdued – the large logo on the sides will ensure your playing partners will know whose brand of shoes you’re wearing. FootJoy’s R & D team worked with industry specialists and scientists to develop materials specifically to make golf footwear even better. New features in the HyperFlex golf shoe include:footjoy

  • Ultimate athletic performance
  • FlexGrid 2.0 innovative upper technology
  • FTF 2.0
  • Tornado Cleats by Softspikes
  • Fast Twist System
  • Heel O.P.S. – Optimized Performance Stabilizer
  • N.E.O.- Next Evolutionary Outsole
  • Two-year limited waterproof warranty

 

The HyperFlex differs from its other highly successful performance shoe D.N.A in several ways. A standard fit across forefoot and instep, full-rounded toe and slightly narrower heel provide a better fit for the average person and the thicker sole provide better cushioning for enhanced comfort.

Although it looks like something that might have been designed by the Itsy Bitsy Spider, the “grid” on the new FootJoy HyperFlex golf shoes was Inspired by the Leonard P. Zakim Bunker Hill Bridge in Boston, MA. In fact, if you were to look at this cable-supported bridge, you will see that they actually create a grid that offers tremendous strength and support while maintaining a sleek, lightweight and technical appearance. This also describes FootJoy’s FlexGrid.

Not only does FlexGrid live up to its name by being incredibly flexible and providing super stability, it also provides a great deal of support in the shoe’s uppers. Being so flexible also means less – if any – break-in time. The only downside to the FlexGrid I could find is that it can be a little tough to clean when you get mud and dirt in it.

FootJoy’s FTF 2.0 (Fine Tuned Foam) – which originally debuted in the DryJoys Casual a few years ago – is the latest innovation in polymer science technology for midsoles developed by FootJoy for lightweight cushioning. FTF 2.0 provides soft cushioning and comfort under the foot without compromising any stability or lateral support. The color-contrasting large white sole – one of the first things you notice with the new HyperFlex shoe – is slightly higher in the heel and provides a certain degree of energy return, adding bounce to your step. The Optimized Performance Stabilizer secures your heel and ankle throughout the swing, providing unsurpassed support, comfort, and fit.

Let’s talk about the sole of the new HyperFlex shoe or, as FootJoy calls it, N.E.O (New Evolutionary Outsole Traction). The soles of the new Hyper Flex shoes provide lightweight stability without sacrificing performance. Softspikes’ new Tornado Cleats with the Fast Twist System help provide this stability and support and keep you better connected to the ground than any other shoe on the market.

As of April 15th 2015, the HyperFlex FlexGrid will also be available with the BOA Closure System. BOA technology can also be found in the health industry as a fastening system for braces, orthotics and prosthetics as well as other specialty applications. BOA offers custom comfort with smooth, even closure and most of all, no pressure points.

The proprietary BOA system uses aircraft grade stainless steel laces which feed through nylon guides and a mechanical reel, all of which are designed to address a long list of deficiencies found in traditional closures. Tying your shoes is done with the turn of a knob; no more broken laces or sore fingers from trying to get them tight. Simply “dial-in” your tightness and enjoy a comfortable fit. To undo the HyperFlex shoes, simply pull the knob out and you can pretty much walk right out of them.

FootJoy HyperFlex golf shoes come with a two-year waterproof warranty and are available in four color combinations: navy/lime, charcoal/orange, white/light gray/royal blue and black/silver/yellow. HyperFlex BOA will be offered in white/light gray/royal blue and charcoal/orange. HyperFlex is available at all major golf retailers that carry FootJoy products as well as many online golf shops. Retail price is $159.99 for men and $69.99 for junior sizes. I’m not sure what the HyperFlex BOA will retail for but my guess is around $210.

For more information on these as well as other FootJoy products, please visit their website at www.footjoy.com.

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David Theoret
David Theoret has been in the golf and golf travel industry for over 12 years, primarily selling online advertising. For the past seven years, he has also been a golf writer, reviewing golf courses, resorts, destinations, equipment, golf apparel, and training aids – the latter of which never seems to help. What started as a dream years ago, by God’s grace, became a reality in 2015 when The Golfin’ Guy editorial marketing company was founded. Working togetherabout-golfin4 with golf course designer Ron Garl; David’s articles and reviews have been posted on many golf travel, equipment, and apparel websites.

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